By now we all know that blogs that are hosted on your own domain tend to get better readership and rank higher in the search engines. But where to host?

The company that hosts your blogs can make life easy—or miserable. If your blogs are off line, no one can read them. So if your business is based on blogs, you lose income.

Equally important, if your service is set up in a nonstandard way that makes it hard to get important scripts to run, your blog business can be crippled, or you can spend way too much precious blogging time wrestling with things that ought to be simple.

And because the future of the web and of blogging is interactivity, you need to be able to run scripts, especially large sets of PHP scripts. WordPress is one example of a large set of PHP scripts; there are many others that can enhance your blog and your business. A hosting service that doesn’t let you run many scripts or that makes it hard can be a big problem.

Plus, it’s supremely frustrating. Who needs the aggravation?

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Blog design is my priority, but let’s face it. We all have to be constantly on the lookout for good ways to promote our blogs. Especially quick, easy and free ways.

So I was thrilled with the idea of BlogRush.com, and I told you about it a week or so ago in a post called Promote Your Blog Instantly With BlogRush. No Charge!

At the time, the service had no track record. But I was betting on the brilliance of the concept—and of the founder, John Reese, who has made many millions on the Web. The results are in. It works! It is especially good for younger, less-well-known blogs, like this one.

The only thing I didn’t like was the widget itself, which was ugly. It really clashed with some of my blogs, but I used it anyway.

Early on, John promised colors, or “flavors” of widgets, and I could hardly stand the wait. Now they’re here! And they are beautiful, well-chosen colors.

I’ve chosen a conservative dark blue to blend with this blog, and various other colors for my other blogs. (Feel free to go look, please.) Talk Like a Texan got Ice (pale gray) to go with the colors of oaks, bayou and spanish moss.

New Health Ideas got a Plum widget. Art Fun Cheap got a Watermelon (emerald green) widget to match the accent color of the WordPress theme. And so on. It was so much fun.

And here’s (almost) the best part. You do not have to cut and paste any code/scripting/whatever to change the widget Flavors. Let me say that again: No cutting and pasting. No wp-admin.

Once you’ve registered and added your blogs, you can just go to the BlogRush site, log in, and apply whatever flavors you want to. Anytime. It all happens remotely.

Sheer blog design bliss! It’s my favorite new toy!

And the widget works with other blog engines. I have put one on a Blogger blog, Tengsha.com, and it works great there, too, including changing widget colors.

As far as the service itself goes, I’m delighted. There have been problems with cheaters lowering the overall click-through rates, but I’m confident that those will soon be sorted out.

BlogRush is truly a fantastic service! And it is free, quick and easy—three of my favorite things.

As of today, there is a terrific new way to get more readers to your blog at no cost. It puts a list of related blogs (in your chosen topic area) in a widget on your blog AND lists your blog on other related blogs.

The idea is to get more readers, and you get and more links (relevant links!) to your blog at the same time. To go sign up, click here

I’m very excited about this. I have listed four of my WordPress blogs and one self-hosted Blogger blog so far. To see how the little list widget looks, look in the sidebar area to the right, and scroll down. You can put it anywhere in a sidebar.

I do wish they had a category just for blogging. But they do have a lot of categories. I had no trouble finding good matches for my other blogs.

Viral Reciprocal Carousel is a great free way to raise the ranking of your blog with Technorati and other opinion leaders while getting new blog readers and helping out other bloggers. Sound great? It is.

This system has resulted in great success for many bloggers. Now that it’s starting up again, this is a great chance to join in. After all, no matter how good your blog design is, people have to know about it before they can read it.

Here’s how the Viral Reciprocal Carousel works:

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Blog design can be complex and daunting if you want to go beyond merely making an on-line journal to share your thoughts. Designing a blog on your own web site that is well optimized for search engines, for example, takes skill and know-how.

Designing a blog with WordPress that is optimized to make money is an even bigger undertaking. I wouldn’t even have the courage to start this project right now if it were not for my business-blogging mentor, Alex Sysoef, who has just released an amazing product called Web 2.0 Wealth. Without Web 2.0 Wealth, this blog would not exist, and my Talk Like a Texan blog would still be a mess.

Web 2.0 Wealth (or as I call it, W2W) is a huge package of ebooks, step-by-step videos, and too many extras to describe here. It leads you step by step from how to choose a profitable niche for your blog through how to build it, optimize and monetize it (set up a bunch of ways to make money with it) and then publicize it to bring in lots of readers.

I learned so much about so many aspects of WordPress blog construction, php scripting, plug-ins, and related topics with W2W! And I had already bought and studied a few other blog-design-and-monetization packages—some of which I liked and will write about in future posts.

Every time I turn around, Alex has added more features. And his support is fast, accurate, and truly helpful. What a refreshing change from some other vendors I could mention! Well, OK, most other vendors I could mention.

If you buy only one package on how to build blogs and make money, buy Web 2.0 Wealth. Then please come back and comment on how you used it. I’d love to see your blogs.