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BLOG DESIGN JOURNAL


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Blogs That Make Money – What's Their Secret?

Posted on June 30, 2010 by Blog Design Journal

Why do people blog? Some people want their opinions known, some people want to teach by sharing valuable information, and some people just want to vent. Having said that, there are various reasons that people blog. The main thing to remember about this article is that a blog is just a tool. Nothing more and nothing less. However, many people are beginning to use this tool as a money maker. If you are one of those people, it is imperative that you write blogs posts that will entice your readers to make a purchase.

Build trust with your readers by crafting quality content which shows that you are knowledgeable about your chosen niche. People don’t care how much you know, until they know how much you care. This is why you should always be open and genuine when communicating with your readers thru your blog. Forget the self-promotion and bravado, and write with a purpose. You have to give your audience a reason to trust your writing. You can do this by providing value, offering insider tips, tricks, and trade secrets as often as you can.

No blatant hard-selling. Promotion of your products should be done subtly. Never over-promote, as it will only drive your customers away. Become friendly with your readers and build rapport. Find out what your readers want and give it to them. They’ll be more likely to purchase a product from you if you give them what they want, as opposed to something you think they should have. Discover your reader’s problems and offer them solutions to those problems. This promotes trust and will eventually lead to sales.

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About the Author:
Robin Oliver, professional marketer and online business owner, teaches small business owners and entrepreneurs how to take action with their marketing in order to get more results and more profits. To learn the proven strategies that will sky-rocket your internet business, visit: http://www.PassagewayToFreedom.com
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