BLOG DESIGN JOURNAL

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“What’s the best platform for blogging?” is a question I hear from time to time. Judging by the search volume surrounding “best blogging platform” and related searches like “wordpress vs. joomla” and “wordpress vs. typepad” it’s a question that a lot of business bloggers struggle with.

On one hand, the best blog platform for you is the one you feel most comfortable using. That being said, our own battery blog and the blogs we build for our clients are all on WordPress. In fact, we’re so enamored of WordPress we’ve even installed it as the blog of choice on Joomla web sites that we’ve built.

Here’s why we choose WordPress time and again:

Ease of setup: In fact, with so many hosting companies offering WordPress specific accounts, chances are it’s already set up on a hosting company near you.
Ease of use: Whenever we’re talking about blogging, or using WordPress as a CMS, I tell people, “if you know how to use Word then you have 95% of the skills you need, and we’ll train you in the last 5%.
Wealth of plugins: Chances are if you want WordPress to do something, someone else wanted it, too, and built a plugin for it. From SEO to e-commerce to member-driven forums, there’s a plugin for that.

This isn’t to say that you can’t succeed without WordPress. There are certainly successful blogs being run on other platforms out there. But as we continue to look at other blog platforms, we keep on coming back to WordPress.

Whatever blogging platform you choose, make sure it has these required features:

Your domain name: If you’re blogging for business, it’s a deal breaker to have the URL be something like mycompany.typepad.com, battery-care.blogspot.com or even mycompany.wordpress.com. You need to run the blog under your own domain name, whether it’s a standalone URL like mycompanyblog.com, or part of your regular site like mycompany.com/blog or blog.mycompany.com. This is especially important for SEO and if you ever decide to move to a different blogging platform.
Your branding: Nothing says fly-by-night like a design that looks like Yet Another WordPress Blog. Have your web designer/developer create a custom template for your blog so that it complements the rest of your corporate branding.
Plugins & support: Over time you’ll want to be able to add new features, like a search, email signup, e-commerce, calendar, etc. If your blog is on a popular platform, chances are there will be support for plugins that will allow your blog to scale with your business.

There are certainly other important features, such as support for Battery Technology RSS, RSS > email, categories, archives, search, and more, but at this point in the history of blogging, we hope that any new blogging platforms would come with these features.

Are you using WordPress, or is there a different blogging platform that you prefer? If so, what is it and why did you choose it? Feel free to include a URL so we can check it out.

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When I first got interested in blog design, Blogging to the Bank was one of my first purchases. It was great advice on making a lot of money from blogging. My only complaint is that there was not quite enough information on building blogs for a complete beginner.

Blogging to the Bank has gone through several valuable upgrades over the years. The author keeps adding and updating information to keep up with changes in the business climate and the internet.

I still like the package, and I recommend taking a look if you want to make money with blogging:

http://www.blogdesignjournal.com/likes/Blog2Bank3/

A blog, believe it or not, when properly prepared creates content, and quite often is put very fast in the top ten of Google. Why it is so, try reading the following contribution to enlighten yourself:

A blog of domestic implements from a few features, allow search engines to crawl the content very quickly. The result was the fastest I have ever witnessed, added a new post within 20 seconds (including the top 10 ranking) for relevant phrases. How can this come about?

BlogPing

BlogPing is a protocol that implements any popular blog system. It serves primarily two things:

1. Blogs to notify each other (They were linked)

2. Notify search engines (Google Hello, I have published a new page)

Especially with the integration of Google Sitemaps that go on WordPress with a click of the hand, you need a search engine’s new content page to look once more. Sitemap opens directly to crawl a new page. Read the rest of this entry →

1. Perpetually tag your content. Tagging can be a extensive way to classify your posts and will give you an edge over at Technorati.

2. Command a niche market. Choose a niche in which you have some experience or that which you are willing to learn. Can you continue writing for over 2 or 3 years on the topic? If so you found the sweet spot.

3. Submit (Bookmark) your posts to Digg, Technorati, Flickr (Flickr is a service offered by yahoo for uploading and sharing cartoon. Don’t get confused with flicker.com which surprisingly yahoo has not yet bought), Del.icio.us, Stumble Upon and other such sites to increase traffic to your blogging blog.

Submitting your articles to these and other such social networking sites will increase the number of individuals who shall view your content leading to an enlargement in traffic to your site. Enable your readers to bookmark your posts to such sites as well. There is a neat trick to bookmarking which you will find here. Read the rest of this entry →

By Sharyce Arciaga, guest blogger

Blog Carnivals help bloggers recognize each other’s efforts, organize important topics, and promote conversation on the blogosphere. They also help solve that isolation problem by creating meta posts that contain links to lots of other bloggers’ posts, thus providing them with much-needed exposure.

Carnivals help you make money on the internet although there are many ways that blog owners can make money online, especially when they are solely focusing on their own site. The carnivals help in creation of this requisite value and at the same time increases traffic to the website.

Blog Carnivals are basically roundups of blog posts hosted at a different blog each week and are something that has slowly become popular amongst those in the blogging world because it is both beneficial to the blogger and the host of the Carnival.

The Carnivals have become a great help to the blogging community and are great resources for readers and can really help you ATTRACT some new readers.

Read the rest of this entry →